Why A Printed Newsletter?
The #1 reason your practice loses clients is because they are not being communicated with regularly.
Every day your clients are being bombarded with print and online ads, direct mail, and emails that are designed to lure them to competitive practices, some of which seem to have endless pockets of marketing dollars.
You’ve put your blood, sweat, tears – and lots of your time and money into getting those clients. Don’t make the mistake of assuming that they’ll automatically come back every time they have a need for their pet.
...the average cost of attracting a new client is over $500!
But, if you send them our Direct Response Client Newsletter every month, it’ll cost less than $15 a year to keep ‘em coming back in records numbers, AND to get new referrals flooding in too.
The newsletter is the most powerful tool I know for maintaining relationships with customers and keeping them engaged … AND more importantly... to keep them out of the hands of your competition.
“A client who feels important feels loyal.”
Since newsletters get better readership than “sales materials” and articles get more readership than “ads”, it makes sense to put your messages into the format of a publication, and into the context of articles.
The unfortunate fact is that many Veterinary practices still don’t bother to put together and send out a printed and mailed newsletter every month. This is a critical mistake.
If you’re not sending out a monthly newsletter to your clients, you’re missing out on the easiest, most cost effective tool to grow your practice.
You’re also losing money. If your competition is sending out a newsletter, they have a good chance of sooner or later stealing away your client when their recipients start to use the formula and quite possibly refer that particular practice to one of your clients, taking money right out of your pocket.
If you think newsletters are a waste of time, think again.
Listen! A client newsletter needs to be designed to make an emotional connection and create an emotional response. It is NOT designed to educate and inform. It’s purpose is to get people to respond. It should be filled with stories. With real people, and real drama, that get read, talked about, and get responses for you. That’s the whole point. To get calls and referrals and patients and clients.
I know all the reasons that you’re not doing a newsletter already... it takes too much time... and it’s too much work... and it’s stressful to get it out each and every month.
Problem solved!
We’ve got everything you need to get your newsletter into the hands of everyone on your list each and every month with NO STRESS.
We will create a newsletter every month FOR you! Each month, we will develop, lay out, design, and completely produce your newsletter that your clients will be CONVINCED you sat down and did yourself. Plus, we’ll print it and bundle it properly for lost-cost pre-sort mailing rates.
We do all the Work!
Don’t let another month go by that you risk losing your clients because a competitor paid more attention to them than you did. Email or call DVM PROFIT ZONE @ dtruffini@dvmprofitzone.com or (908) 268 8864 to get started now!
Every day your clients are being bombarded with print and online ads, direct mail, and emails that are designed to lure them to competitive practices, some of which seem to have endless pockets of marketing dollars.
You’ve put your blood, sweat, tears – and lots of your time and money into getting those clients. Don’t make the mistake of assuming that they’ll automatically come back every time they have a need for their pet.
...the average cost of attracting a new client is over $500!
But, if you send them our Direct Response Client Newsletter every month, it’ll cost less than $15 a year to keep ‘em coming back in records numbers, AND to get new referrals flooding in too.
The newsletter is the most powerful tool I know for maintaining relationships with customers and keeping them engaged … AND more importantly... to keep them out of the hands of your competition.
“A client who feels important feels loyal.”
Since newsletters get better readership than “sales materials” and articles get more readership than “ads”, it makes sense to put your messages into the format of a publication, and into the context of articles.
The unfortunate fact is that many Veterinary practices still don’t bother to put together and send out a printed and mailed newsletter every month. This is a critical mistake.
If you’re not sending out a monthly newsletter to your clients, you’re missing out on the easiest, most cost effective tool to grow your practice.
You’re also losing money. If your competition is sending out a newsletter, they have a good chance of sooner or later stealing away your client when their recipients start to use the formula and quite possibly refer that particular practice to one of your clients, taking money right out of your pocket.
If you think newsletters are a waste of time, think again.
Listen! A client newsletter needs to be designed to make an emotional connection and create an emotional response. It is NOT designed to educate and inform. It’s purpose is to get people to respond. It should be filled with stories. With real people, and real drama, that get read, talked about, and get responses for you. That’s the whole point. To get calls and referrals and patients and clients.
I know all the reasons that you’re not doing a newsletter already... it takes too much time... and it’s too much work... and it’s stressful to get it out each and every month.
Problem solved!
We’ve got everything you need to get your newsletter into the hands of everyone on your list each and every month with NO STRESS.
We will create a newsletter every month FOR you! Each month, we will develop, lay out, design, and completely produce your newsletter that your clients will be CONVINCED you sat down and did yourself. Plus, we’ll print it and bundle it properly for lost-cost pre-sort mailing rates.
We do all the Work!
Don’t let another month go by that you risk losing your clients because a competitor paid more attention to them than you did. Email or call DVM PROFIT ZONE @ dtruffini@dvmprofitzone.com or (908) 268 8864 to get started now!